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You're Almost There!

One year from today, you can tell the story of how your empire was born. (And how it started right here.)


There may be plenty of reasons to delay building an empire, but overwhelm is officially no longer one of them. Neither is not knowing exactly what to do.

Every Empire Building Kit includes the business know-how, real-life case studies, and daily steps designed to help you build your own empire in one year or less.

Choose Your Empire-Building Powers:


  • Alexander the Great

    For world conquerors only. You already have a business and want to cut right to the profit-making chase. Your likeness may not appear on currency yet, but nothing is stopping you. Here you'll find tactics to help take you from good to Alexander the Great.

    It's not easy, but you're not afraid to act. The Alexander the Great kit includes:

    • 15+ PDF Case Studies. These are interviews with other lifestyle entrepreneurs from a wide variety of industries. Every interview includes detailed financial information, lessons learned, and actionable tips to help you scale up.
    • 7 video interviews with successful emperors. Informal talks with successful lifestyle entrepreneurs about how they built their business and what they recommend for others with similar goals.
    • The 365-day series of tasks to help you stay on track. You already know the basics, but use just one of these tips to increase your revenue by a few hundred dollars, and your kit pays for itself.
    • The 43-Step Launch Checklist. Creating an event out of your product launch is one of the most successful strategies you can pursue. This checklist will help you plan for an amazing launch.
    • Behind-the-scenes module revealing everything about the Unconventional Guides business. (Financial information, specific notes on products, everything.)
    • PLUS! Exclusive bonus videos and case studies designed to help you ramp up profits in an existing business, including in-depth explorations of broad topics as well as 1-5 minute talks on specific topics, like how to structure upsells, pricing, and so on.

    Click here to start building your empire for $449.

    buy it

  • Hail, Caesar!

    Hail Caesar, indeed. To furnish your palace, you need case studies and daily instruction. You also need—and you'll get—a 43-step Product Launch checklist and two extended interviews on making the big leap from aspirant to emperor. Now you'll have everything you need to build a small empire, from launch to beyond.

    To help you cross the Rubicon and enter Rome, the Hail Caesar kit includes:

    • 12 PDF Case Studies. These are interviews with other lifestyle entrepreneurs from a wide variety of industries. Every interview includes detailed financial information.
    • 7 video interviews with successful emperors. Informal talks with successful lifestyle entrepreneurs about how they built their business and what they recommend for others with similar goals. One of the additional videos focuses on product launches, and the other on mistakes to avoid when building your first empire.
    • The 365-day series of tasks to help you stay on track. Use these once-a-day tips to build your first empire or expand your domain.
    • The 43-Step Launch Checklist. Creating an event out of your product launch is one of the most successful strategies you can pursue. This checklist will help you plan for an amazing launch.

    Click here to start building your empire for $249.

    buy it

  • Emperor-in-Training

    Who says you can't do world domination on a shoestring? It won't happen overnight, but a one-year empire is within your reach. Naturally, you need to know the right steps to take, learning from those who have gone before you so you don't waste time.

    Here's what every Emperor-in-Training needs to get started:

    • 10 PDF Case Studies. These are interviews with other lifestyle entrepreneurs from a wide variety of industries. Every interview includes detailed financial information.
    • 5 video interviews with successful emperors. Informal talks with successful lifestyle entrepreneurs about how they built their business and what they recommend for others with similar goals.
    • The 365-day series of tasks will show you what to do first, what to do next, and what you can successfully ignore.

    Click here to start building your empire for $149.

    buy it